Behind the Brand

Friends for over a decade, we’ve grown from co-workers and roommates to mothers and business partners – navigating the chaos and fun that comes along with creating a line inspired by our little ones.

From across the country, we shared a passion for thoughtful, well-made children’s clothing. In New York City, Janelle explored children’s boutiques and in Seattle, Annie looked forward to package deliveries from her favorite European lines. 

When life brought us back together in Seattle in 2017, we decided to take a leap and turn our passion into a brand. We love watching our babies build dreams and explore their ideas, and we can’t wait to share our own with you! Soft and adorable. Stylish and sweet. We hope you love Petite Moss as much as we do.